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Thursday, May 28, 2026

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Grocery Stores Find In-Store Ads More Influential Than Digital

In-store media outperforms digital ads in grocery stores, with features like sampling kiosks and smart carts boosting sales. Data privacy remains a concern.

Ascenda, Uber Partner to Offer Rewards for Rides and Eats

Ascenda, Uber team up, letting users redeem reward points for Uber products, boosting redemption options, customer engagement for fintech and banking clients.

Sinch Drives RCS Adoption with Innovative Solutions

Sinch's RCS solutions enhance customer interactions with rich messaging experiences. Their global reach and partnerships make them a leader in RCS adoption.

Scandia Consulting Launches AI Spam Filter for Umbraco Forms

Scandia Consulting's AI-powered spam filter for Umbraco Forms offers businesses a reliable and efficient solution to detect and eliminate spam messages.

RainFocus Acquires WebEvents Global

The acquisition extends RainFocus' event marketing leadership through WebEvents Global's strong client relationships and long-standing industry expertise.

Marketers See GenAI Potential but Lack Deep Understanding

A study by SAS and Coleman Parkes shows marketers are keen on GenAI but lack deep understanding, limiting its potential for efficiency, CX, and growth.

HCLSoftware Acquires Metadata Management Provider Zeenea

Acquisition will enable Actian, a division of HCLSoftware, to offer customers a complete data ecosystem.

Evidnt Partners with The Trade Desk for Data-driven Ads

Evidnt’s integration with The Trade Desk offers high-quality data for precise targeting, real-time optimization, and enhanced campaign performance.

Zoho Analytics Unveils Powerful New AI and ML Capabilities

Experience the future of business intelligence with Zoho Analytics: Advanced AI features, enhanced data management, and seamless integration with OpenAI.

Will Ferrell Stars in New PayPal “Everywhere” Campaign

PayPal teams up with Will Ferrell for a hilarious ad showcasing its easy payment options and rewards program. Watch the ad on how to "pay with you everywhere."

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