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Friday, April 24, 2026
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Customer Experience (CX)

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Sprinklr’s Spring Release Puts AI Agents on Trial

MartechView Editors -
The company's biggest update of the year focuses on one question enterprises are increasingly asking: Can we actually trust what our AI is doing?
News

SurveyMonkey Can Now Text Your Customers for You

MartechView Editors -
A new SMS integration with Salesforce automates feedback collection at the moment it's most likely to land.
News

TikTok Shop Is America’s Fastest-Growing Storefront

MartechView Editors -
Interest in Temu, Shein, and AliExpress is rising too — even as tariffs climb.
News

Sprinklr and CreatorIQ Unite Creator and Social Media Data

MartechView Editors -
Sprinklr and CreatorIQ have partnered to connect creator marketing data with enterprise social media systems, letting brands measure creator, paid, and organic performance in one place.
CX Metrics

The Invisible Infrastructure Behind Every Great App

April Miller -
Users never think about what makes an app feel effortless. That is exactly the point.
Loyalty

Protecting Loyal Customers From Your Own Return Policies

Scott Gifis -
Retailers tightening return policies to combat $850 billion in annual losses may be solving the wrong problem — and alienating the loyal customers they can least afford to lose.
News

Qualtrics Launches AI Tools to Close the CX Action Gap

MartechView Editors -
Qualtrics has announced new AI-powered CX capabilities at X4, helping organizations move from feedback collection to real-time action across every channel.
CX

When a Logo Changes Everything — and Nothing

Khushbu Raval -
From Tropicana's $35 million mistake to Burberry's heritage revival, the psychology behind brand design has less to do with aesthetics than with trust.
News

Talkdesk Unveils Tools to Manage AI and Human Agents Together

MartechView Editors -
Talkdesk launches its CXA Operations Center and enhanced analytics tools to help enterprises monitor, evaluate and govern AI agents alongside human workers.
News

Zoox and Uber Are Bringing Robotaxis to Your Phone

MartechView Editors -
Zoox's purpose-built robotaxis are coming to the Uber app — Las Vegas this summer, Los Angeles by 2027. Amazon's autonomous vehicle bet just got a lot more visible.
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