Data Analytics and Marketing Metrics

Marketers: adapt to the search-first consumer—AI summaries and onsite search now drive conversions. Use first-party search data to win and retain customers.

Barcelona-based Remuner secures $6.5M to expand its AI-driven platform that automates sales compensation, boosting performance and retention.

Whatfix unveils AI Agents powered by ScreenSense to streamline workflows, deliver real-time insights, and drive user success across enterprise software.

SurveyMonkey debuts AI Analysis Suite and design tools, letting users chat with data, uncover insights instantly, and create polished, on-brand surveys.

Mendix deepens its Snowflake partnership to power faster app development, secure data, and drive AI-led transformation in the automotive industry.

French marketplace Zefir’s AI home assistant ZIA speeds up deals, halves transaction times, and earns agents up to €100K more annually.

Virtualitics Iris combines GenAI and mission-tuned agents to speed decision-making, enhance insight, and transform defense readiness operations.

New drag-and-drop, cohort targeting, and widgets in Amplitude Web Experimentation empower marketers to test faster and optimize with AI-driven insights.

Jivox's new platform, DaVinci Commerce, powers AI-native ads that use agentic shopping to guide a user's purchase, creating a direct creative-to-sale connection.

Razor Group and Infinite Commerce merge to create a global e-commerce brand leader, combining technology and expertise for profitability.