CallRail launches AI-powered conversion signals, automatically tagging calls that convert to appointments. Integrate with Google Ads for higher quality leads.
Pixalate's Tyler Loechner unpacks ad fraud trends, privacy gaps, and how smarter data and compliance tools can rebuild trust in a fragmented ad tech world.
GumGum's new scroll-reactive "Velocity" ad format boosted Burger King Germany's attention time by 119%, offering an engaging, non-intrusive experience.
DoubleVerify introduces DV Authentic Attention for Social, starting with Snap. Get holistic cross-platform attention metrics to optimize ad performance.
TARA Media CEO Jeff Kaplan shares insights on AI-driven media buying, ad fraud detection, and why trust and data transparency will define the next decade.
TikTok enhances its Symphony platform with advanced generative AI tools, empowering brands with faster content creation, realistic digital avatars, and expanded partnerships for dynamic ad campaigns.