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Samsara unveils its first Super Bowl ad, showcasing how AI Dash Cams protect drivers and enhance road safety. Watch "Hits That Don’t Happen" during the Big Game.
Amazon unveils a Retail Ad Service, enabling other online stores to use its ad tech, expanding reach and data while offering a robust advertising platform.
InMarket's LCI for Auto offers automotive brands closed-loop attribution, measuring sales and visits to optimize campaigns, boost ROI, and analyze consumer behavior.
VeraViews teams up with AIREV's OnDemand AI to boost its Proof of View system, fighting ad fraud with real-time AI, automation, and transparent campaign data.
Omnicom acquires Interpublic in a stock deal, creating a marketing powerhouse. Combined company boasts 100k+ experts & $25.6B in revenue. Expected to close in 2H 2025.
Metricool expands its platform to include Bluesky, allowing users to schedule, manage, and auto-publish "skeets." This integration empowers users to leverage the growing decentralized social media landscape and connect with their audience effectively.
Discover how Horatio revolutionizes outsourcing with their human-centric approach. Learn about their new OOH campaign in NYC and how they're transforming CX.
Discover how Sephora is leveraging B2B influencer marketing to connect with its target audience. Learn about the partnership with Remezcla and the benefits of this emerging strategy.