DoubleVerify expands its AI-powered Authentic AdVantage platform to Meta and TikTok, helping advertisers improve media quality, efficiency, and campaign performance.
Sprinklr and CreatorIQ have partnered to connect creator marketing data with enterprise social media systems, letting brands measure creator, paid, and organic performance in one place.
Meta is pulling Horizon Worlds from its Quest VR headsets by June, effectively ending the virtual reality social network that was once central to its metaverse ambitions.
