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Tuesday, September 15, 2026

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social media marketing

American Eagle Shares Soar 26% on Sydney Sweeney Campaign

American Eagle's controversial Sydney Sweeney ad sparks 26% stock surge, driving 700K new customers and 40 billion impressions, boosting brand momentum.

73% of U.S. Shoppers Swayed by Back-to-School Ads

GumGum survey finds timing, relevance, and creative execution make back-to-school ads most effective, influencing 73% of U.S. shoppers.

Metricool Reveals 2025 Social Trends in Top Podcasts

Metricool's 2025 Podcast Study shows how top U.S. podcasts use YouTube, Instagram, and other platforms to boost engagement and grow communities.

Jack Dorsey Debuts Bitchat: Messaging Without Internet

Jack Dorsey launches Bitchat, a Bluetooth-based, off-grid, encrypted messaging app—no internet, servers, or phone numbers needed. Privacy goes peer-to-peer.

Edition 2: Sharp Minds Decoding Tech’s Next Wave

Explore MartechView’s expert lineup sharing insights on AI, data, CX, and the future of marketing innovation.

PepsiCo and VaynerMedia Boost Social-First Marketing

PepsiCo's beverage brands deepen ties with VaynerMedia for "always-on" social strategy, aiming for cultural relevance and faster content.

Threads Tests Spoiler Text Feature

Meta's Threads is testing a new spoiler text feature, allowing users to hide content until clicked. Great for pop culture and sensitive topics.

Why the Creator Economy’s Next Chapter Is All About Authenticity

The creator economy shifts. Discover how authenticity, strategic platforms, and deep creator partnerships drive its $525B future—insights from industry leaders.

Metricool and Adobe Express Unite To Connect Content and Data

Metricool and Adobe Express join forces to streamline content creation, scheduling, and social media analytics—saving time and boosting performance insights.

Amazon Enters Late Bid for TikTok Amid US Sale Deadline

Amazon makes a last-minute play to acquire TikTok, joining Oracle's lead bid. US deadline looms, with a potential ban or further extension.

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