social media marketing

Metricool's 2025 Podcast Study shows how top U.S. podcasts use YouTube, Instagram, and other platforms to boost engagement and grow communities.

Jack Dorsey launches Bitchat, a Bluetooth-based, off-grid, encrypted messaging app—no internet, servers, or phone numbers needed. Privacy goes peer-to-peer.

Explore MartechView’s expert lineup sharing insights on AI, data, CX, and the future of marketing innovation.

PepsiCo's beverage brands deepen ties with VaynerMedia for "always-on" social strategy, aiming for cultural relevance and faster content.

Meta's Threads is testing a new spoiler text feature, allowing users to hide content until clicked. Great for pop culture and sensitive topics.

The creator economy shifts. Discover how authenticity, strategic platforms, and deep creator partnerships drive its $525B future—insights from industry leaders.

Metricool and Adobe Express join forces to streamline content creation, scheduling, and social media analytics—saving time and boosting performance insights.

Amazon makes a last-minute play to acquire TikTok, joining Oracle's lead bid. US deadline looms, with a potential ban or further extension.

Metricool's Alexandra Caceres blends tech and marketing for data-driven growth. Learn about influencer ROI, AI's role in 2025, global strategies, and key lessons for marketers.

Unlock LinkedIn's potential for networking, B2B marketing, and brand growth. Learn about ads, Sales Navigator, analytics, and the latest platform updates.