MartechView Editors

2Quip's new e-commerce Storefronts enable equipment owners to create online rental shops, enhancing CX and revenue with upselling and mobile optimization.

2Quip's new e-commerce Storefronts enable equipment owners to create online rental shops, enhancing CX and revenue with upselling and mobile optimization.

Google's delay in deprecating third-party cookies confuses the digital ad industry, raising concerns about measurement, addressability, and consumer trust.

Volkswagen's new app offers improved customer support, troubleshooting assistance, and personalized information, enhancing the overall ownership experience.

Scaled Agile launches Platinum & Diamond tiers for Global Partners, providing enhanced benefits and support for large-scale business agility transformations.

Optimizely acquires NetSpring, boosting its experimentation market lead, offering marketers enhanced analytics to simplify data analysis and improve outcomes.

At Climate Week NYC, Nespresso highlighted aluminum pod recyclability to empower customers and address concerns around single-use pods.

InMarket's LCI platform helps TikTok advertisers optimize ROAS with performance insights, boosting TikTok’s role as a top platform for brand engagement.

As e-commerce expands, so do cyber threats. Retailers must prioritize security investments to protect customer data, comply with regulations, and build trust.

Waanee AI's IVA solution integrates with Infosys' business systems to streamline operations and improve enterprise communication efficiency.