ON24 and 6sense partner to deliver hyper-personalized B2B experiences. Combine first-party engagement data with intent data to drive engagement and revenue.
Salesforce launches My Service Journey to simplify product discovery for Service Cloud. The tool helps contact centers maximize platform potential and drive efficiency.
Salesforce strengthens its retail offerings with the acquisition of PredictSpring. The move aims to enhance the customer experience by integrating physical and digital shopping.
Omnicom introduces ArtBotAI, a cutting-edge intelligent content platform powered by Gen AI. This innovative solution optimizes content creation and delivery at scale, delivering personalized experiences for clients.
Impact.com Launches Referral PlatformBuild trust and loyalty with a customizable customer referral program from impact.com. Increase sales with authentic recommendations and easy-to-use tools.
Experian offers a new solution to help retail media networks expand their reach and improve campaign performance with identity resolution, audience insights, and measurement tools.
As retail media networks expand beyond their sites, they face new challenges like inventory constraints, data privacy, and competition from tech giants. Learn about the opportunities and risks of offsite retail media.
Learn how to optimize your Amazon advertising strategy by diversifying beyond Sponsored Products. Discover the benefits of Sponsored Brands, Sponsored Display, and Amazon DSP for driving growth.
Learn how to optimize your email marketing strategy with this comprehensive guide to transactional, triggered, and journey emails. Discover best practices and tips for success.
Blend, a global AI leader, strengthens its position with the acquisition of Latin American data engineering firm nuvu. The partnership will drive innovation and deliver enhanced solutions to enterprise clients.
