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Klaviyo and Shopify Deepen Ties to Power Global Commerce

MartechView Editors -
Klaviyo and Shopify expand their integration with Locale Aware Catalogs, helping global brands deliver localized experiences across markets from a single platform.
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B2B Buyers Research Peers Before Talking to Sales

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New SurveyMonkey and Reddit research finds 83% of B2B decision-makers self-research before engaging sales, with peer communities overtaking vendor content as the most trusted source.
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Auxia Hits 100 Billion AI Marketing Decisions

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Auxia's agentic AI platform now delivers 400 million autonomous marketing decisions daily, as Fortune 500 clients ditch rules-based systems for real-time personalization.
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APAC Consumers Lose Trust in AI-Generated Brand Content

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New Klaviyo research finds only 5% of APAC shoppers fully trust AI-generated brand content, as "AI slop" emerges as the top threat to consumer loyalty.
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Zoox and Uber Are Bringing Robotaxis to Your Phone

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Zoox's purpose-built robotaxis are coming to the Uber app — Las Vegas this summer, Los Angeles by 2027. Amazon's autonomous vehicle bet just got a lot more visible.
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Yahoo Scout’s MyScout Wants to Be Your Daily Dashboard

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Yahoo launches MyScout, a fully personalized homepage inside its AI answer engine — pulling in mail, stocks, sports, and news in one configurable view.
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Salesforce’s Agentforce Just Entered the CCaaS War

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Salesforce launches Agentforce Contact Center, unifying voice, digital channels, and CRM data — and taking direct aim at the fragmented contact center market.
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Sabio Staff Turned Grief Into a Life-Saving Legacy

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After losing a colleague suddenly in 2024, Sabio Group's staff raised thousands to install defibrillators, train teams in CPR, and honor Scott Young's memory.
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Quiq Hires Its First CMO. The AI Agent Wars Are On.

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Quiq appoints Jen Grant as CMO as the enterprise AI agent market shifts from experimentation to scale—and the real competition shifts to trust and execution.
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Ford Returns to F1 with Apple TV Ad Strategy

MartechView Editors -
Ford returns to Formula 1 with Red Bull Racing and launches a storytelling ad campaign on Apple TV linking racing innovation to consumer vehicles.
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