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Hang Media Partnership with Toyota Targets Niche Segments, Generates Wide Audience

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HANG virtual activations enable fans across the country and around the world to watch televised games alongside current players, all-time greats, and celebrities, mingling...
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Hyperscale Launches a Facebook Ad Performance Tool

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Hyperscale offers a lens on the data so marketers know which ads to kill, double down on, and try next. Facebook generates billions in ad...
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Mapp Launches New AI Assistant

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Mapp AI Assistant provides automatic alerts for trends or anomalies, enriches customer data by predicting behaviour like conversion or churn, and offers a 30-day...
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Marchex Launches Generative AI-Powered Call Summary and Sentiment Suite for Vertical Markets

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Powered by generative artificial intelligence, these new features analyze and generate summaries of consumer-to-business calls, enabling businesses to identify customers who have had exceptional...
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MiQ Acquires Grasp

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Grasp's suite includes quality assurance and compliance products to enforce governance frameworks before campaign launch. MiQ, a programmatic advertising managed services partner, has acquired French...
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Sprinklr Partners with WPP

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Through this partnership, WPP will become Sprinklr’s first global agency partner, and the two companies will collaborate on CX Live AI, which connects Sprinklr’s...
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Alaska Airlines Celebrates Enhanced Partnership with Condor Airlines

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Flyers will enjoy the simplicity of purchasing connecting flights on both airlines using one reservation, along with seamless ticketing, check-in, boarding and checked baggage...
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Allstate Reinforces Customer Protection With Redesigned Mobile App

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A parking reservation platform, powered by SpotHero, helps customers find and save money on parking. Allstate released the latest version of its mobile app, adding...
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Broadridge Launches Two AI-Enabled Tools to Optimize Product, Strategy

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DistributionAI is a digital analyst tool, which provides access to unique and proprietary global asset management market intelligence and research reports to help product...
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DanAds Empowers Nine with Revolutionary Self-Serve Ad Platform: Nine Ad Manager

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Businesses can now reach their target audience based on demographics such as age and gender, geographical location by postcode, and Nine's proprietary 9Tribes audience...
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