MartechView Editors

impact.com launches AI-powered partnership tools, creator storefronts and automation features to help brands scale growth and conversions.

Fast Simon launches AI-powered personalization for Shopify brands, helping merchandisers boost conversions, engagement and revenue.

DoubleVerify launches AI-powered brand suitability reporting for YouTube Audio Ads, giving advertisers greater transparency and control.

Atento broadens its AI, automation and analytics offerings to help companies improve customer experience operations managed in-house.

Typeform launches Research Flow, an AI-powered platform that combines surveys and interviews to deliver deeper insights in hours.

Sprinklr launches LLM Insights, helping brands track visibility, sentiment, and competitive positioning in AI-generated search results.

Gopuff and GrowthLoop partner to deliver advanced audience segmentation, faster campaign activation, and deeper retail media insights.

Sweep’s new cross-platform AI agent helps enterprises understand dependencies across Salesforce, Snowflake, and Data 360 before making changes.

Sitecore has acquired Scrunch, adding AI search visibility and optimization tools to help brands improve their appearance in AI-generated answers.

MINT Square and Adnomaly partner to give mid-sized agencies real-time campaign monitoring and budget protection across Europe.