Comcast will separate NBCUniversal and Sky into an independent publicly traded company through a tax-free spin-off, expected to be completed in approximately one year.
Bazaarvoice's Shopper Experience Index reveals 97% of consumers research multiple sources before buying, prioritizing trust and authenticity over convenience.
DoubleVerify expands its AI-powered Authentic AdVantage platform to Meta and TikTok, helping advertisers improve media quality, efficiency, and campaign performance.
Smartly Synapse is the new intelligent orchestration and memory layer behind Smartly's AI agents, turning campaign signals into coordinated marketing action.