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AppsFlyer Acquires oolo to Transform AI-Driven Decision-Making for Marketing Teams

MartechView Editors -
The acquisition strengthens AppsFlyer's portfolio of products and services as the company introduces holistic solutions crafted for the interconnected needs of modern marketing, growth...
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Bazaarvoice Acquires Granify to Help Retailers Increase Online Conversion, Sales

MartechView Editors -
The acquisition demonstrates Bazaarvoice’s continuing commitment to investing in leading-edge technology to supercharge ecommerce engines to deliver seamless shopper experiences and accelerate revenue lift. Bazaarvoice,...
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Channel99 Launches First View-Through Analytics Technology for B2B Digital Marketing

MartechView Editors -
Customers can place unique pixels within their digital campaigns to gain transparency into targeting efficiency, waste, reach, engagement and impact on pipeline and new deals.
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CommBox Launches Era AI

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Its advanced sentiment analysis enables it to reroute calls when necessary and identify intent to provide end users with a conversational experience. CommBox, a provider...
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Janover Launches its First AI Chatbot SaaS Model and Offers Licensing to Select Commercial Lenders

MartechView Editors -
By enabling high-empathy, intricate conversations directly on their websites, the chatbot streamlines the process of qualifying leads, introducing team members, and providing rapid responses...
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Kustomer Unveils KIQ Customer Assist

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KIQ Customer Assist leverages artificial intelligence language models to resolve customer issues with natural-language responses sourced from companies' support content. Kustomer launched KIQ Customer Assist...
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VideoAmp Releases Commingled Identity Solution

MartechView Editors -
VideoAmp leverages clean room technology to ingest identifiers like hashed emails, signed-in users, IP addresses, and device IDs in a way that never exposes...
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Klika Tech Achieves New AWS Advertising and Marketing Technology Competency

MartechView Editors -
Achieving the AWS Advertising and Marketing Technology Competency differentiates Klika Tech as an AWS Partner Network (APN) member with proven customer success in running...
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Kafene Teams Up with Versatile Credit to Expand Convenient Access to Flexible, Lease-To-Own Options

MartechView Editors -
Versatile now provides its merchant partners with access to Kafene's tiered pricing model, giving retailers access to affordable and tailored lease-to-own options for customers...
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Hyperlocology and Do it Best Partner to Transform Local Advertising and Co-op Marketing

MartechView Editors -
This collaboration aims to redefine local advertising and co-op marketing for Do it Best members through an innovative platform that streamlines efforts and unlocks...
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