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Glance Guided CX Now Available on Genesys AppFoundry

MartechView Editors -
The Glance Guided CX platform can launch immersive experiences from channels, such as voice, chat, and messaging, and enables agents to see what their...
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Argano Acquires Profit Velocity

MartechView Editors -
The company expands its portfolio with the acquisition of Profit Velocity's platform for profit acceleration and maximization. Argano, a global digital consultancy exclusively connecting the...
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IAB Releases Report on the Creator Economy Advertising Opportunity

MartechView Editors -
After tracking over 1,000 consumer purchase journeys, the report found that advertising alongside creator content can accelerate the purchase funnel - collapsing the awareness,...
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LogRocket Releases Galileo AI

MartechView Editors -
Galileo AI surfaces the most impactful, actionable areas of user struggle and key behavior patterns, guiding product teams on where to invest for minimizing...
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Storyblocks Adds DaVinci Resolve Templates to Media Library

MartechView Editors -
The feature allows users to add motion graphics, visual effects, and animated sequences to their videos. Storyblocks, providers of a subscription-based stock media platform with...
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Airwallex Improves Customer Onboarding with Generative AI

MartechView Editors -
The new tool reduces ‘false positives’ by 50% on average, while boosting the number of customers that pass through the onboarding process without human...
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AppsFlyer Acquires oolo to Transform AI-Driven Decision-Making for Marketing Teams

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The acquisition strengthens AppsFlyer's portfolio of products and services as the company introduces holistic solutions crafted for the interconnected needs of modern marketing, growth...
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Bazaarvoice Acquires Granify to Help Retailers Increase Online Conversion, Sales

MartechView Editors -
The acquisition demonstrates Bazaarvoice’s continuing commitment to investing in leading-edge technology to supercharge ecommerce engines to deliver seamless shopper experiences and accelerate revenue lift. Bazaarvoice,...
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Channel99 Launches First View-Through Analytics Technology for B2B Digital Marketing

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Customers can place unique pixels within their digital campaigns to gain transparency into targeting efficiency, waste, reach, engagement and impact on pipeline and new deals.
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CommBox Launches Era AI

MartechView Editors -
Its advanced sentiment analysis enables it to reroute calls when necessary and identify intent to provide end users with a conversational experience. CommBox, a provider...
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