Following its acquisition of Interpublic, Omnicom unveils its unified strategy and executive team, focusing on AI, identity, and connected commerce powered by the Omni platform.

Context PR joins Brandi AI’s agency program to help brands measure, understand and improve how they appear in AI-generated answers across ChatGPT, Gemini, Claude and Perplexity.

NIQ finds CMOs squeezed: flat budgets and ROI scrutiny cut brand spend as AI, retail media and fractured data reshape 2026 planning.

Talkdesk’s 2025 report finds 75% of consumers plan to use AI for deals and gift ideas, but most want more transparency from retailers using the tech.

Zoomd teams up with E2-Quadrat to deliver AI-driven user acquisition and performance marketing solutions for global sportsbook and betting brands.

Explore MartechView’s expert lineup sharing insights on AI, data, CX, and the future of marketing innovation.

ID5’s 2025 report shows 91% adoption of alternative IDs as advertisers embrace diverse strategies to tackle fragmentation and CTV challenges.

Unlock the power of AI-powered CDPs to unify data, predict customer needs, and deliver personalized, real-time marketing at scale.

Markup AI secures $27.5M to launch the first Content Guardian Agents, bringing trust, compliance, and control to enterprise-scale AI-generated content.

Discover how behavioral data helps brands move beyond personalization to build genuine, trust-driven customer relationships in a digital-first world.