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Saturday, June 27, 2026

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Keepit Reorganizes Channel Team to Put Partners First

Keepit consolidates its global channel leadership to accelerate partner-led growth, reinforcing its ambition to become the world’s most partner-friendly SaaS provider.

Talkdesk Unveils AI Commerce Orchestration at NRF

Talkdesk introduced CXA-powered Commerce Orchestration and a new Consumer Goods Experience Cloud, aiming to turn customer conversations into revenue.

How Pharma Marketing Can Prove ROI—and Change Care

As scrutiny rises, pharmaceutical marketers are turning to data, AI and precision media to prove ROI—without losing sight of the physicians and patients they serve.

MartechView 2025 Contributors: Shaping the Future of Marketing

Join us in celebrating the industry’s brightest minds. Our 2025 contributors are here to guide you through the latest trends in marketing and CX, including generative AI and personalization.

Ghost Signals: Why Bad Data is Sabotaging Your GTM Strategy

Marketing’s biggest threat isn’t a lack of talent—it’s the "ghost signals" of flawed data. Discover why third-party intent is failing, how bot traffic is polluting your pipeline, and what it takes to stop sales from going rogue in the age of AI.

Go Global First: The Smarter B2B Growth Strategy

Why reinvent your business for new industries? Scaling what already works across global markets delivers faster, safer, more efficient B2B growth. Here's why.

MoEngage Raises $180M to Scale AI-Driven Engagement

MoEngage extends its Series F to $280M as enterprises shift from legacy marketing clouds to AI-led customer engagement across marketing and product teams.

RainFocus Unveils Base Module for Scalable Event Programs

RainFocus launches Base Module, a streamlined toolkit designed to help teams run high-volume, repeatable events with consistent branding and governance.

Omnicom and Interpublic Unite, Setting Leadership for a New Era

Following its acquisition of Interpublic, Omnicom unveils its unified strategy and executive team, focusing on AI, identity, and connected commerce powered by the Omni platform.

Context PR Partners with Brandi AI to Boost AI Visibility

Context PR joins Brandi AI’s agency program to help brands measure, understand and improve how they appear in AI-generated answers across ChatGPT, Gemini, Claude and Perplexity.

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