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AI and Machine Learning in Marketing

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Stravito Launches AI Personas to Speed Market Insights

MartechView Editors -
Stravito AI Personas lets brands test ideas with dynamic consumer profiles, accelerating insight-to-action and boosting innovation efficiency.
People

Edition 3: Sharp Minds Decoding Tech’s Next Wave

Khushbu Raval -
Explore MartechView’s expert lineup sharing insights on AI, data, CX, and the future of marketing innovation.
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Zeta Global to Acquire Marigold’s Enterprise Software

MartechView Editors -
Zeta Global acquires Marigold’s enterprise software business for $325M, expanding scale, reach, and loyalty offerings with AI-driven marketing power.
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Talkdesk Deepens Microsoft Partnership for CX

MartechView Editors -
Talkdesk integrates with Microsoft Teams and is now available in the Azure Marketplace, enhancing collaboration, AI automation, and customer experience efficiency.
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Blazeo Launches Hybrid Voice AI for Faster, Smarter Calls

MartechView Editors -
Blazeo Voice AI blends real-time conversational AI with live agents, delivering instant, empathetic, and scalable customer interactions across industries.
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MartechView Joins Conversational AI & Customer Experience Summit as a Media Partner

MartechView Editors -
The 4th Annual Conversational AI & Customer Experience Summit Europe will take place in Munich, Germany, on November 5-6, 2025. Discover the latest in AI-driven engagement, chatbots, and generative AI innovations.
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Sprinklr Launches AI Tools to Elevate Customer Experience

MartechView Editors -
Sprinklr unveils AI-native innovations like Copilot and AI Agents, empowering brands to deliver personalized, seamless, and scalable customer experiences.
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Appier Launches 8 AI Agents to Boost Marketing ROI

MartechView Editors -
Appier introduces eight Agentic AI-powered tools to unify data, automate marketing, and deliver predictable ROI across the entire customer journey.
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Tide Hits $1.5B Valuation with $120M Unicorn Funding Round

MartechView Editors -
UK fintech Tide raises $120M led by TPG to accelerate global expansion, fuel AI-driven innovation, and grow its SMB business platform worldwide.
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Prosper AI Raises $5M to Fix Healthcare’s $450B Admin Crisis

MartechView Editors -
Prosper AI secures $5M to build voice AI agents that automate patient scheduling, billing, and insurance calls, cutting healthcare admin costs at scale.
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