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Sunday, October 11, 2026

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AI and Machine Learning in Marketing

HubSpot: AI Search Now Beats Demos in Driving B2B Purchases

Organic traffic is falling not because websites are broken — but because buyers have already left for ChatGPT, Claude, and Gemini.

impact.com Unveils AI Agents and Creator Commerce Tools

impact.com launches AI-powered partnership tools, creator storefronts and automation features to help brands scale growth and conversions.

Fast Simon Unveils AI Personalization for Retailers

Fast Simon launches AI-powered personalization for Shopify brands, helping merchandisers boost conversions, engagement and revenue.

DoubleVerify Expands AI Brand Safety to YouTube Audio

DoubleVerify launches AI-powered brand suitability reporting for YouTube Audio Ads, giving advertisers greater transparency and control.

Atento Expands AI Solutions for In-House CX Teams

Atento broadens its AI, automation and analytics offerings to help companies improve customer experience operations managed in-house.

Typeform Debuts AI Tool for Faster Customer Research

Typeform launches Research Flow, an AI-powered platform that combines surveys and interviews to deliver deeper insights in hours.

Sprinklr Unveils Tool to Measure AI Search Visibility

Sprinklr launches LLM Insights, helping brands track visibility, sentiment, and competitive positioning in AI-generated search results.

Are We Using AI to Help Customers or Avoid Them?

Rodrigo Aviles on why CX is a mindset, not a department, what broke first at Hyundai, and the question no one in the audience ever asks, but should.

Sweep Launches AI Agent for Salesforce and Snowflake

Sweep’s new cross-platform AI agent helps enterprises understand dependencies across Salesforce, Snowflake, and Data 360 before making changes.

Sitecore Buys Scrunch to Help Brands Win AI Search

Sitecore has acquired Scrunch, adding AI search visibility and optimization tools to help brands improve their appearance in AI-generated answers.

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