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Campaign Orchestration

Marvia Launches Social Campaigns for Hyperlocal Ad Automation

Marvia unveils Social Campaigns, the first solution for hyperlocal social media management, enabling brands to create and distribute targeted campaigns at scale.

Klook Secures $100M to Transform Asia-Pacific Travel in 2025

Klook, led by Vitruvian Partners, raises $100M to expand its reach, enhance AI-driven services, and redefine travel experiences for next-gen travelers in APAC.

Brands Still Undervalue Valentine’s Day in 2025, Omnisend Finds

Omnisend data shows many brands skipped Valentine’s campaigns in 2024 despite the holiday driving 20% of Q1 revenue. Will 2025 see a shift in strategy?

USIM Partners with IRIS.TV to Boost Precision in CTV Campaigns

USIM teams up with IRIS.TV to enhance CTV campaigns using AI-driven video-level data, enabling precise targeting, emotional alignment, and measurable ad performance.

Cracking the PR Code: Why Your Best Stories Are Hiding in Your Data

Learn how to identify trends, craft compelling narratives, and secure valuable backlinks by leveraging your unique data insights.

Amazon’s Black Friday Magic: Behind the Scenes

Uncover the secrets behind Amazon's Black Friday success: logistics, AI, and the relentless pursuit of seamless delivery.

VisitIQ Boosts Campaign Personalization with New Features

VisitIQ's new features, like in-market signals and geographic insights, help marketers run targeted campaigns that drive higher sales conversions.

Amazon’s Holiday Campaign: A Touch of Nostalgia and Tech

Amazon's 2024 holiday campaign blends heartwarming storytelling with tech-driven, immersive shopping experiences for a festive season to remember.

Pinterest Introduces Performance+ Ad Campaign Suite

Pinterest introduces new AI and automation tools to enhance ad performance, targeting, and budgeting. 

Holiday Shopping Forecast: Strong Growth and Shifting Trends

Adobe predicts a record holiday season with higher spending and a shift to mobile shopping. Trends, spending patterns, and inflation's impact on purchases.

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