Campaign Orchestration

Mars is set to acquire Kellanova, the parent company of popular brands like Cheez-It and Pop-Tarts. This acquisition strengthens Mars' position in the snacking market.

Lee Kum Kee is launching a new campaign to attract younger consumers with a "Sriracha-Cha Slide" remix and collaborations with rising artists.

Café Bustelo's "Esta Aqui" campaign gets a cool makeover for its new iced coffee line. See how they keep the Latin vibes frosty.

Is your email strategy stuck in the past? Learn why obsessing over the Gmail Primary tab is a waste of time and how to focus on what truly matters: relevant, engaging content.

David Miami's latest iteration of the “Real Magic” platform shifts attention away from the iconic brand and toward true-to-life human interactions.

StreetEasy's new campaign uses Renaissance frescoes to depict the epic journey of buying a home in New York City. This eye-catching campaign leverages "if you know, you know" NYC references to resonate with residents and showcase StreetEasy's resources for home buyers.

LinkedIn CTV Ads allows B2B marketers to scale campaigns with partners, including Paramount, Roku and Samsung Ads. Today, B2B social media hub LinkedIn introduced LinkedIn...

The enterprise customer engagement platform will operate within Snowflake, gaining fast access to business data. Enterprise customer engagement platform MessageGears has expanded its partnership with...

A multichannel campaign features a QR code-powered web game and four “Game of Snacks” spots inspired by popular titles like Connect 4. Frito-Lay is leaning into...

The Kraft Sauces brand is tied to a “It’s not art. It’s Kraft” creative platform that includes a playful content series on TikTok, YouTube,...