Coca-Cola kicks off its FIFA World Cup 2026 campaign, reimagining Van Halen’s “Jump” and rolling out global ads, digital activations, and fan experiences.
Chipotle launches a new TV campaign contrasting its fresh ingredients with factory-made fast food, reinforcing its long-running message of real, simple food.
Applebee’s brings back its Date Night Pass, offering $600 in dining value for $100, as the chain leans on loyalty programs and social media to drive growth.
Black Friday 2025 delivered record sales but little frenzy. AI surged, perks mattered, and consumers paid the price as the once-iconic event stretched into a slow-burn season.
Why holiday candy triggers nostalgia, fuels scarcity hype, and keeps shoppers reaching for seasonal shapes and flavors. Inside the data behind 2025’s sweetest picks.
McDonald’s Brazil teams with Netflix’s Stranger Things to launch an immersive, 80s-soaked campaign—complete with flickering signs, arcade kiosks, and an upside-down menu.
Black Week 2025 shattered records as U.S. ecommerce brands saw 36% more orders, rising AOVs, and a growing dependence on one high-stakes shopping week.
