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Retail Trust: Value and Transparency for Data

MartechView Editors -
Retailers must offer value and transparency for customer data, building trust through clear communication, secure systems, and personalized benefits.
News

Consumers Prioritize Value Amid Inflation

MartechView Editors -
Deloitte finds consumers increasingly prioritize value over just low prices amid inflation and looming tariffs, even willing to pay more for favorite brands.
News

US Robocalls Dip in May, Scam Calls Up 10%+

MartechView Editors -
US robocalls decreased by 2.5% in May but scam calls rose over 10%. YouMail reports 4.8 billion robocalls, with 2.7 billion being unwanted.
People

Why Brands Must Build Parasocial Bonds, Not Just Content

Khushbu Raval -
Ex-Fortune 100 exec and TikTok creator Timm reveals how authenticity, human connection, and innovative platform strategy reshape brands and future marketing.
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