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Mobiquity Unveils CMOne: An AI CMO for 24/7 Marketing

MartechView Editors -
Mobiquity launches CMOne, a fully agentic AI platform unifying content, ads, and engagement into one autonomous marketing command center.
News

Edge Marketing Launches GEO: SEO for the AI Search Era

MartechView Editors -
Edge Marketing introduces Generative Engine Optimization (GEO), helping brands become cited, trusted sources in AI-driven search and generative summaries.
News

Amplified Debuts Creative Testing AI for Faster, Smarter Ad Insights

MartechView Editors -
Amplified unveils a self-service Creative Testing AI, offering predictive attention insights and creative recommendations in under 24 hours.
News

Yahoo: 54% of Advertisers Boost Back‑to‑School Budgets

MartechView Editors -
Yahoo’s 2025 Back‑to‑School report shows brands upping ad spend as cautious shoppers demand value‑driven, discount‑focused messaging.
News

DoubleVerify Expands Brand Suitability Tools on Meta

MartechView Editors -
DoubleVerify adds 30 new content‑level brand suitability categories for Facebook and Instagram, enhancing transparency and ad performance for advertisers.
Martech

Blurring Boundaries: Why Marketers Need Unified Profiles

Joshua Johnson -
Work and life overlap, making unified identity profiles essential. Learn how Ideal Person Profiles help marketers deliver smarter, cross-channel engagement.
Adtech

Streaming Ads Enter a New Era of Precision

Jason Swartz -
From fixed inventory to addressable TV, streaming now offers advertisers precision, flexibility, and access to tentpole events at a fraction of the cost.
News

New Retail Tech Aims to Link Ads to Store Shelves

MartechView Editors -
Inmar Intelligence and Upshop partner to connect marketing campaigns with real-time inventory, promising to boost ROI and eliminate out-of-stocks for retailers.
News

In-Car Ads Show Surprising Brand Impact

MartechView Editors -
A new study by Brand Metrics and LeadStory reveals that in-car advertising significantly boosts brand perception, setting a new standard for media measurement.
News

Digital Remedy Unveils AI for Faster Ad Insights

MartechView Editors -
Digital Remedy launches RemyAI, an AI-powered media assistant, to deliver instant campaign analysis, smarter visuals, and real-time answers for brands and agencies.
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