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Loyalty Programs Can Earn $20B by Offering Car Rentals

MartechView Editors -
Report: 45% of consumers want car rentals as loyalty rewards, offering programs a chance to boost revenue and engagement with earn-and-redeem rental options.
News

Consumer Trust and Loyalty: Navigating the 2025 Landscape

MartechView Editors -
The 2025 Consumer Trends Report shows declining loyalty, rising privacy concerns, and a shift to trust over convenience; businesses must adapt to stay competitive.
Loyalty

Personalized Travel Rewards: The Key to Customer Loyalty

Jeff Zotara -
The impact of personalized travel rewards on customer loyalty, emphasizing AI's role in creating tailored experiences and enhancing lifetime value.
News

Scaled Agile Revamps Partner Program with Elite Tiers

MartechView Editors -
Scaled Agile launches Platinum & Diamond tiers for Global Partners, providing enhanced benefits and support for large-scale business agility transformations.
News

Patron Points to Provide Tobacco Loyalty Services to Circle K

MartechView Editors -
Patron Points partners with Couche-Tard to provide tobacco loyalty and scan data services to Circle K and Kangaroo Express, unlocking savings and promotions.
News

FIS to Power Commerce Bank’s Loyalty Program

MartechView Editors -
FIS will provide Commerce Bank with a comprehensive loyalty program management platform, enabling faster innovation and improved customer engagement.
News

Ascenda, Uber Partner to Offer Rewards for Rides and Eats

MartechView Editors -
Ascenda, Uber team up, letting users redeem reward points for Uber products, boosting redemption options, customer engagement for fintech and banking clients.
News

Impact.com Launches Referral Platform

MartechView Editors -
Impact.com Launches Referral PlatformBuild trust and loyalty with a customizable customer referral program from impact.com. Increase sales with authentic recommendations and easy-to-use tools.
Loyalty

From Legacy to LaaS: The Evolution of Loyalty Programs

Elizabeth Giuffrida -
Learn how Loyalty-as-a-Service (LaaS) transforms traditional loyalty programs, offering businesses greater flexibility, personalization, and scalability to boost customer engagement.
People

How Sweat Economy Revolutionizes Customer Loyalty through Rewarding Physical Activity

Khushbu Raval -
Sweatcoin's journey continues with Sweat Economy! Oleg Fomenko explores Sweat Economy's vision: a "Movement Economy" that rewards movement with $SWEAT tokens.
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