MartechView Editors

Basis Technologies launches new omnichannel reporting, data visualization, paid search, and task management features for unified ad insights.

Starbucks rolls out a new AI assistant, "Green Dot Assist," to simplify barista tasks and speed up service, aiming to revive U.S. sales.

Trigo launches a capex-free, AI-driven loss prevention solution for retailers. It uses existing CCTV to detect theft in real time, boosting profits and privacy.

Thumzup announces rapid expansion, surpassing 1000 advertiser locations with 218% CAGR in digital advertising.

Sinch's Mailgun Inspect is a new API-first solution for Martech and Enterprise, embedding robust email testing and QA. Ensures deliverability, accessibility, and compliance.

Discover powerful strategies to generate B2B leads beyond your accounts. Learn to define your ICP, leverage intent data & predictive analytics, and use content to capture new, high-value prospects for sustainable growth.

Level AI introduces Naviant, an AI virtual agent for human-like customer conversations, driving operational excellence and continuous CX improvement.

Cresta's new AI Agent automates complex customer conversations across all channels, preserving context and delivering human-like, personalized experiences for efficient resolution.

AdTech firm Utiq achieves over 55M consented users and 26 Telco partners, solidifying its privacy-first, deterministic ID solution in Europe.

esbconnect and Mdeg merge data to form ideoOS: UK's largest independent deterministic data provider: powering ID resolution and brand audience targeting.