MartechView Editors

InMarket's LCI for Auto offers automotive brands closed-loop attribution, measuring sales and visits to optimize campaigns, boost ROI, and analyze consumer behavior.

Nium launches the Diners Club International Card, boosting payment flexibility for travel intermediaries and reinforcing its leadership in travel payments.

MartechView tracks the trends and technologies moving marketing teams in the new year and how to action the dream.

With a projected $900B market opportunity, the AI industry is poised for significant growth, attracting both established tech giants and a wave of new startups.

WooCommerce and Affirm team up to offer flexible payment plans, including "Pay in 30," as a default in WooPayments—boosting sales and customer satisfaction!

Saks Fifth Avenue acquires Neiman Marcus for $2.7B, creating a luxury retail giant focused on personalized shopping through data and innovation.

Latin America’s travel leader Despegar to be acquired by Prosus for $19.50/share in cash, boosting market presence and growth with Prosus' expertise.

NEC X invests in Clikr, an AI platform helping brands boost engagement, sales, and loyalty with user-generated video content.

MessageGears + Smartling: AI-powered email localization for global brands, delivering personalized experiences and boosting engagement across markets.

Keen Decision Systems and MADTECH.AI unite to launch an all-in-one MarTech platform for real-time MMM, planning, and seamless campaign management.