Amperity unveiled its Customer Data Agent, an enterprise AI tool designed to help marketers move from insight to activation using unified customer data.
Roku becomes the first major streaming publisher to optimize ads directly on outcomes, deepening its partnership with iSpot to drive measurable ROI for brands.
At CES 2026, PepsiCo unveiled a first-of-its-kind partnership with Siemens and NVIDIA to use AI-powered digital twins to redesign plants and supply chains.
Merchants say Amazon’s AI-powered “Buy For Me” tool listed their products without consent, raising concerns over brand control, data use, and reputational risk.
