MartechView Editors

Sprinklr research shows brands overestimate CX trust—consumers report inconsistent experiences, highlighting opportunities for AI-driven improvements.

Stravito AI Personas lets brands test ideas with dynamic consumer profiles, accelerating insight-to-action and boosting innovation efficiency.

Publica and Samsung Ads expand partnership, enhancing CTV ad experience, boosting revenue, and delivering seamless streaming for 88M+ users.

Phrase launches AI Translation Agent, real-time collaboration in Phrase Studio, and smarter integrations to speed global content workflows.

Zeta Global acquires Marigold’s enterprise software business for $325M, expanding scale, reach, and loyalty offerings with AI-driven marketing power.

Talkdesk integrates with Microsoft Teams and is now available in the Azure Marketplace, enhancing collaboration, AI automation, and customer experience efficiency.

Users can now buy directly from Etsy and Shopify via ChatGPT, with seamless checkout and no extra fees for shoppers.

Smart Rewards lets retailers deliver instant, personalized loyalty and incentives at checkout, scaling across channels with speed and precision.

Blazeo Voice AI blends real-time conversational AI with live agents, delivering instant, empathetic, and scalable customer interactions across industries.

The 4th Annual Conversational AI & Customer Experience Summit Europe will take place in Munich, Germany, on November 5-6, 2025. Discover the latest in AI-driven engagement, chatbots, and generative AI innovations.