MartechView Editors

Omnisend survey finds Americans paying $47 more monthly after tariffs, with 66% noticing price hikes and shifting shopping habits.

MINT acquires Redmill Solutions, integrating media planning, buying, and execution into one AI-powered platform for global advertising efficiency.

Optivo uses esbconnect’s GDPR-compliant 17M UK email database to identify and retarget anonymous website visitors, boosting conversions without ads.

Adtelligent launches an omnichannel retail media platform, empowering retailers to control, monetize, and optimize ad inventory across every channel.

Clari and Salesloft unite, forming a $10T AI-driven revenue platform with unmatched data, workflow coverage, and global enterprise reach.

GumGum survey finds timing, relevance, and creative execution make back-to-school ads most effective, influencing 73% of U.S. shoppers.

Disney is fully integrating Hulu into Disney+, eventually ending the standalone app. A new ESPN streaming service will also launch, offering diverse content options.

Bottle Rocket powers Zippy’s Restaurants’ new digital ordering platform, delivering faster checkout, live tracking, and a modern UX for loyal Zipsters.

Philz Coffee partners with private equity firm Freeman Spogli to fuel growth, promising no layoffs, a thank-you bonus for staff, and new store openings ahead.

Mobiquity launches CMOne, a fully agentic AI platform unifying content, ads, and engagement into one autonomous marketing command center.