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AI Use Rises, but Consumers Want Control

MartechView Editors -
Shift survey finds AI adoption growing fast, but consumers demand stronger privacy protections, transparency and control over AI systems.
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Notion Unveils Custom Agents for Enterprise

MartechView Editors -
Notion launches Custom Agents in public beta, enabling Business and Enterprise users to automate recurring workflows across Slack, email and more.
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Era Raises $1.4M for AI-Driven Commerce

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The New Era of Shopping secures $1.4M in pre-seed funding to help brands optimize for AI assistants like ChatGPT and Gemini as shopping shifts toward agentic commerce.
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Doceree Launches HIPAA-Compliant Site LLM

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Admanager by Doceree unveils Site LLM, a private, HIPAA-compliant AI assistant built to help healthcare publishers retain traffic and monetize engagement.
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Zillow Enters Azeroth With Warcraft Tie-In

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Zillow launches “Zillow for Warcraft,” a fantasy-themed microsite tied to World of Warcraft’s player housing debut, blending gaming and home exploration.
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PepsiCo Debuts Flavor Drops on TikTok Shop

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PepsiCo launches “Flavor Swap,” a social-first campaign and its first TikTok Shop product drop, pairing new chip mashups with top creators.
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Depop Touts Resale as Income in New Campaign

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Depop launches “Depoponomics,” a national campaign featuring Kelis that positions resale as a practical way for consumers to earn extra income.
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Dentsu Doubles Down on Entertainment IP

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Dentsu partners with Iconic Arts to develop entertainment IP driven by data, signaling a shift from campaigns to cultural assets.
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TELUS Digital Pushes Telecom AI Beyond Pilots

MartechView Editors -
TELUS Digital says it processed 2 trillion AI tokens in 2025, showcasing production-scale telecom AI at MWC 2026 with NVIDIA and F3 Networks.
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Talkdesk Expands Agentic AI Across Channels

MartechView Editors -
Talkdesk launches Automation Flows and extends Autopilot to email, aiming to automate cross-system workflows and complex customer interactions.
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