News

Marriott Bonvoy's new "Where Gameday Checks In" campaign spotlights pregame rituals at its hotels, timed to March Madness and building toward the FIFA World Cup.

With $2.5 billion in revenue and three energy drink brands, Celsius Holdings is building an in-house creative studio and doubling down on culture to turn big brands into mega brands.

Benjamin Moore's latest "See The Love" campaign follows two siblings from childhood to adulthood, shot on 35mm film to sell the one quality paint rarely advertises: longevity.

Talkdesk launches its CXA Operations Center and enhanced analytics tools to help enterprises monitor, evaluate and govern AI agents alongside human workers.

Klaviyo and Shopify expand their integration with Locale Aware Catalogs, helping global brands deliver localized experiences across markets from a single platform.

New SurveyMonkey and Reddit research finds 83% of B2B decision-makers self-research before engaging sales, with peer communities overtaking vendor content as the most trusted source.

Auxia's agentic AI platform now delivers 400 million autonomous marketing decisions daily, as Fortune 500 clients ditch rules-based systems for real-time personalization.

New Klaviyo research finds only 5% of APAC shoppers fully trust AI-generated brand content, as "AI slop" emerges as the top threat to consumer loyalty.

Zoox's purpose-built robotaxis are coming to the Uber app — Las Vegas this summer, Los Angeles by 2027. Amazon's autonomous vehicle bet just got a lot more visible.

Yahoo launches MyScout, a fully personalized homepage inside its AI answer engine — pulling in mail, stocks, sports, and news in one configurable view.