News

The Trade Desk launches Ventura Ecosystem to open connected TV advertising, aiming to boost transparency, programmatic demand and CPMs.

Merrell launches its first global brand platform, aiming to expand beyond hiking boots into a broader outdoor lifestyle brand.

Mercedes-Benz partners with Amazon Ads to launch NBA-themed Prime Video campaign, blending sports storytelling with luxury branding.

McDonald’s launches “First Job Confessional,” a campaign inviting Americans to share their first job stories and the skills that shaped their careers.

Xometry launches new AI lead-time prediction and personalized pricing models to improve manufacturing speed, sourcing accuracy and delivery reliability.

Riskified expands its AI Agent Intelligence platform to help retailers secure AI shopping assistants and prevent fraud in conversational commerce.

Onetag acquires Aryel to combine premium inventory, immersive ad formats and AI decisioning into a self-serve platform for outcome-driven programmatic advertising.

CommerceIQ unveils AI agents for sales, content, shelf and retail media, helping brands automate ecommerce operations and scale optimization across thousands of SKUs.

Shift survey finds AI adoption growing fast, but consumers demand stronger privacy protections, transparency and control over AI systems.

Notion launches Custom Agents in public beta, enabling Business and Enterprise users to automate recurring workflows across Slack, email and more.