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AI Confidence High, But Data Doubt Runs Deeper

MartechView Editors -
A Teradata–NewtonX survey reveals C-suite optimism in AI’s CX potential—but data, governance, and “prove it first” mindsets slow real progress.
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Xometry Puts the Factory in Your Pocket

MartechView Editors -
Xometry launches its Workcenter Mobile App, giving suppliers real-time access to jobs, workflows, and performance—anytime, anywhere.
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New Study Redefines Consumer Behavior in 2025

MartechView Editors -
Net Conversion’s new report uncovers five major shifts reshaping marketing—from value-driven loyalty to AI-assisted research and streaming ad influence.
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Sprinklr Reveals Gap Between CX Confidence and Reality

MartechView Editors -
Sprinklr research shows brands overestimate CX trust—consumers report inconsistent experiences, highlighting opportunities for AI-driven improvements.
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Stravito Launches AI Personas to Speed Market Insights

MartechView Editors -
Stravito AI Personas lets brands test ideas with dynamic consumer profiles, accelerating insight-to-action and boosting innovation efficiency.
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Publica Powers Samsung Ads for Superior CTV Revenue

MartechView Editors -
Publica and Samsung Ads expand partnership, enhancing CTV ad experience, boosting revenue, and delivering seamless streaming for 88M+ users.
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Phrase Unveils New AI Translation and Collaboration Tools

MartechView Editors -
Phrase launches AI Translation Agent, real-time collaboration in Phrase Studio, and smarter integrations to speed global content workflows.
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Zeta Global to Acquire Marigold’s Enterprise Software

MartechView Editors -
Zeta Global acquires Marigold’s enterprise software business for $325M, expanding scale, reach, and loyalty offerings with AI-driven marketing power.
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Talkdesk Deepens Microsoft Partnership for CX

MartechView Editors -
Talkdesk integrates with Microsoft Teams and is now available in the Azure Marketplace, enhancing collaboration, AI automation, and customer experience efficiency.
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OpenAI Launches ChatGPT Instant Checkout with Etsy

MartechView Editors -
Users can now buy directly from Etsy and Shopify via ChatGPT, with seamless checkout and no extra fees for shoppers.
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