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Wednesday, June 3, 2026
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DV Partners with Roblox for Ad Quality and Performance Measurement

DoubleVerify (DV) integrates its media quality and performance solutions with Roblox, offering advertisers fraud prevention, viewability, and brand safety across its gaming inventory.

McDonald’s and Minecraft Unite for Movie Promo

McDonald's partners with the Minecraft movie, offering in-game perks and collectibles to tap into the game's massive Gen Z/Millennial fanbase.

Kargo and AEO Drive Record Sales with CTV Ads

Kargo and Ovative powered American Eagle's back-to-school campaign with personalized CTV, web, and social ads, achieving a 2x sales lift.

Deep Blue Launches WS/AIM to Monetize Women’s Sports Fans

Deep Blue, Precise, and Genius Sports launch WS/AIM, a platform helping advertisers reach and engage women’s sports fans with data-driven, scalable campaigns.

Meta Proposes Ad-Free Tier for EU Users

To address stricter EU privacy regulations, Meta Platforms proposes a subscription model for European users to access ad-free versions of Instagram and Facebook. Prices for mobile-only Instagram reach nearly $14/month.

Constructor Unveils AI-Powered Retail Media Suite to Boost Ad Performance

Constructor launches its Retail Media Suite, integrating AI-driven Sponsored Listings to enhance ecommerce ad relevance, engagement, and revenue without disrupting shoppers.

DV Enhances Keyword Controls, Boosts News Monetization for Publishers

DV introduces AI-powered keyword optimization and refines controls to improve ad reach and publisher revenue. Launches News Accelerator Publisher Council for collaboration.

Thumzup Surpasses 700 Advertisers with 200%+ Growth

Thumzup hits 700+ advertisers with 200%+ CAGR, expands into Miami and LA, and secures $2M in Bitcoin to fuel future growth in digital advertising.

Next Millennium Partners with Ad-Shield for Adblock Recovery

Next Millennium and Ad-Shield team up to help publishers recover lost ad revenue from adblockers, boosting conversions and driving 8-15% daily revenue growth.

Coca-Cola Shifts $700M Account From WPP to Publicis

Coca-Cola moves $700M in business to Publicis, dealing a major blow to WPP amid its AI-driven turnaround strategy and recent revenue struggles.

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