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Tuesday, April 21, 2026
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AI and Machine Learning in Marketing

Featured Posts

The AI Maturity Gap Holding Modern Marketing Back

Eleanor Hecks -
From pilot projects to performance engines, the AI maturity model shows how marketers can turn experimentation into measurable, scalable growth.
Featured Posts

CES 2026: The Year “Physical AI” Claimed the Real World

Khushbu Raval -
From LG’s CLOiD to agentic commerce, CES 2026 marked the end of AI as a chatbot and its birth as a physical neighbor—a Martechview analysis by our editors.
Featured Posts

CX Is Noisy. Human Connection Cuts Through

Khushbu Raval -
An in-depth conversation with Adrian Swinscoe on CX myths, agentic AI, and why trust, outcomes, and human connection will define customer experience in 2026.
News

Talkdesk Unveils AI Commerce Orchestration at NRF

MartechView Editors -
Talkdesk introduced CXA-powered Commerce Orchestration and a new Consumer Goods Experience Cloud, aiming to turn customer conversations into revenue.
News

Disney Unveils AI-Driven Ad Tools at CES Showcase

MartechView Editors -
Disney announced new AI-powered ad tools, metrics, and vertical video formats at CES, aiming to simplify planning, boost measurement, and improve advertiser outcomes.
News

Amperity Launches AI Agent to Turn Data Into Action

MartechView Editors -
Amperity unveiled its Customer Data Agent, an enterprise AI tool designed to help marketers move from insight to activation using unified customer data.
News

Snowflake Brings Google’s Gemini AI Directly to Enterprise Data

MartechView Editors -
Snowflake expands its partnership with Google Cloud, bringing Gemini AI models into Cortex AI for secure, governed enterprise intelligence at scale.
News

AI Is Quietly Rewriting How Consumers Decide What to Buy

MartechView Editors -
A new IBM–NRF study shows AI shaping shopping decisions before purchase, forcing retailers to rethink discovery, trust, and data readiness.
Martech

How Pharma Marketing Can Prove ROI—and Change Care

Cristin Liberatore -
As scrutiny rises, pharmaceutical marketers are turning to data, AI and precision media to prove ROI—without losing sight of the physicians and patients they serve.
News

CES 2026: PepsiCo Taps AI Digital Twins to Reinvent Supply Chains

MartechView Editors -
At CES 2026, PepsiCo unveiled a first-of-its-kind partnership with Siemens and NVIDIA to use AI-powered digital twins to redesign plants and supply chains.
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