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AI and Machine Learning in Marketing

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Rivvit Unveils AI Analyst to Make Investment Data Conversational

MartechView Editors -
Rivvit launches its AI-powered virtual analyst, letting investment teams query portfolios and documents in plain language—built on a secure, trusted data foundation.
News

Google’s Gemini 3.0 Leaps Into the Agentic AI Era

MartechView Editors -
Google launches Gemini 3.0 with “Deep Think” and autonomous agent abilities, aiming to outpace OpenAI and prove AI can deliver real revenue—not just hype.
News

Salesforce Seals Informatica Deal to Power Agentic AI

MartechView Editors -
Salesforce acquires Informatica, unifying data, governance, and metadata to fuel safer, smarter, enterprise-scale AI agents across the Agentforce 360 platform.
News

WARC Warns: 2026 Marketing Faces a New Era of Uncertainty

MartechView Editors -
WARC’s 2026 outlook shows marketers navigating tariffs, shaky consumers, “crapification,” creator risks, and the rise of GEO as AI reshapes the fundamentals.
News

Guidoio Raises €3.5M to Reinvent Italy’s Driving Schools

MartechView Editors -
Milan-based Guidoio secures €3.5M to scale its fully digital driving school, offering AI-powered study paths, smart lesson booking, and a modern licensing experience.
News

Progress Unveils the First Truly Generative CMS

MartechView Editors -
Progress debuts Sitefinity’s agentic RAG CMS, transforming static sites into real-time, hyper-personalized, AI-verified digital experiences powered by trusted content.
News

How AI Hands SMBs the Gift of Time—and Holiday Wins

MartechView Editors -
AI is giving SMBs a 20-hour monthly edge just as holiday sales peak. With shoppers leaning local, reclaimed time becomes the season’s most profitable currency.
People

The Spotify of Food? How Noahs Plans to Rewrite Retail, Restaurants, and the Future of Eating

Khushbu Raval -
CEO Daniel Baven says food service is heading for its “iPhone moment.” Retailers will become kitchens, restaurants will become experiences—and the entire food economy will shift to an IP-powered platform.
Campaign Orchestration

How AI Became Amazon’s Secret Black Friday Engine

Khushbu Raval -
From tailored deals to fraud detection, AI now powers every moment of Amazon’s Black Friday—turning chaos into a seamless, predictive shopping experience.
Adtech

Is Advertising Finally Trading Hype for Clarity?

Mateusz Jędrocha (MJ) -
At Advertising Week, AI met accountability and marketers made a case for simplicity. The industry may just be growing up—and getting smarter.
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