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E-commerce and Online Retail

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E-commerce Growth Fuels Cyber Threats: Are Retailers Ready?

MartechView Editors -
As e-commerce expands, so do cyber threats. Retailers must prioritize security investments to protect customer data, comply with regulations, and build trust.
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Hakkoda Launches Retail and CPG Data Modernization Services

MartechView Editors -
Hakkoda’s new offering helps retail and CPG companies optimize customer journeys, monetize data, and enhance generative AI capabilities for business success.
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Kroger’s New Measurement Model Aligns with IAB Standards

MartechView Editors -
Kroger's new measurement model uses first-party data to help brands understand the full funnel impact, driving more relevant experiences for audiences.
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Vantage Discovery Unveils AI Search App on Salesforce

MartechView Editors -
Boost e-commerce with Vantage Discovery's AI semantic search on Salesforce Commerce Cloud. Drive conversions and AOVs through personalized shopping.
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Perfect Moment Opens Flagship Store in SoHo, NYC

MartechView Editors -
Perfect Moment expands its reach with a new retail store in the heart of Manhattan, offering its iconic collection and a unique shopping experience.
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Shopify Brings Real-world Shopping to Roblox

MartechView Editors -
Gen Z shoppers rejoice! Shopify teams up with Roblox to let creators sell clothes & collectibles directly in-game. Watch the explainer video.
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Pentaleap Launches Modular Retail Media Platform

MartechView Editors -
Pentaleap empowers RMNs to maximize onsite monetization with tools that help advertisers and retailers create and manage effective campaigns.
Martech

Out-of-Stock: Retail’s $1 Trillion Inventory Challenge

MartechView Editors -
Discover how retailers can combat the trillion-dollar problem of out-of-stock items. Learn about the importance of accurate inventory data, demand forecasting, and efficient distribution strategies.
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Pizza Hut Launches “Pay With Your Trend” Campaign

MartechView Editors -
Discover how Pizza Hut is empowering social media creators with their new "Pay With Your Trend" campaign. Learn how you can earn free pizza and be part of the trend.
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Sephora Partners with Remezcla for B2B Influencer Marketing

MartechView Editors -
Discover how Sephora is leveraging B2B influencer marketing to connect with its target audience. Learn about the partnership with Remezcla and the benefits of this emerging strategy.
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