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E-commerce and Online Retail

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Salesforce to Acquire Unified Omnichannel Retail Platform

MartechView Editors -
Salesforce strengthens its retail offerings with the acquisition of PredictSpring. The move aims to enhance the customer experience by integrating physical and digital shopping.
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Experian Boosts Retail Media with Identity Graph

MartechView Editors -
Experian offers a new solution to help retail media networks expand their reach and improve campaign performance with identity resolution, audience insights, and measurement tools.
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Retail Media Networks Face Offsite Challenges

MartechView Editors -
As retail media networks expand beyond their sites, they face new challenges like inventory constraints, data privacy, and competition from tech giants. Learn about the opportunities and risks of offsite retail media.
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VTEX and VML Boost H Mart’s Online Grocery

MartechView Editors -
H Mart, the largest Asian-American supermarket chain, has partnered with VTEX and VML to modernize its ecommerce platform. The new platform offers enhanced shopping experiences, improved efficiency, and greater control for the retailer.
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Shoplazza’s New Engine Powers Cross-Border E-commerce

MartechView Editors -
Independent websites are booming in the cross-border e-commerce landscape. Shoplazza's innovative platform empowers businesses to build and grow their online stores with ease, leveraging AI and advanced tools to thrive in the competitive market.
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Givenchy Beauty Transforms Roblox for Pride Month

MartechView Editors -
Givenchy overhauled its space on the platform to feature rainbows, flags and a pop-up showcasing virtual wearables from LGBTQ+ designers.
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Albertsons Media Partners with Rokt to Expand Non-Endemic Ads

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Albertsons Media will use Rokt's AI-powered technology to unlock relevance and drive customer loyalty.
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Revolve Group Opens Permanent Aspen Store After Successful Pop-Up

MartechView Editors -
Revolve Group opens its first permanent store in Aspen. The store offers a blend of online convenience and in-person luxury shopping with its curated designer brands.
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Walmart Opens Off-site Customer Journey Insights to Suppliers

MartechView Editors -
Digital Landscapes enables suppliers to track online shopper behavior before a purchase, which could boost marketing efforts.
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H-E-B Opens New E-Commerce Fulfillment Center with Swisslog Automation

MartechView Editors -
H-E-B opens a new e-commerce fulfillment center in Texas, powered by Swisslog automation for faster curbside and home delivery.
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