MartechView Editors

A new study reveals Temu undercuts Amazon by 40%, but trust remains low. Will prices rise with new tariffs looming? See what this means for U.S. shoppers.

PUMA improves water and forest scores in CDP ratings while maintaining top marks for climate action, reinforcing its leadership in sustainability efforts.

Magic Software and Axiom partner to integrate manufacturing systems, eliminating data silos and accelerating Industry 4.0 transformation.

LinkedIn updates its Conversions API & Revenue Attribution Report, enabling better ad targeting, CRM integration, and improved campaign performance.

Genesys and Mitel join forces to simplify AI-driven customer experience transformation for large enterprises, ensuring seamless engagement and compliance.

Liftoff and AppsFlyer’s 2025 App Marketer Survey reveals key trends in ad spend, KPIs, and AI-driven strategies shaping the mobile marketing landscape.

You.com and Inversity launch a personalized AI training program with real-time feedback, empowering employees to upskill and adopt AI in their roles effectively.

Woxer uses Reactor Data to streamline workflows, gain real-time insights, and drive product innovation and customer experience.

Red Maple introduces Subscription Payments for Microsoft Dynamics, automating billing, payment retries, and customer management for subscription-based businesses.

Lucky and Ulta Beauty team up to connect DTC sites with in-store inventory, enabling real-time product availability and seamless shopping experiences.