AI and Machine Learning in Marketing

Hark launches Hark Insights, an AI-driven platform that turns raw customer feedback into clear, actionable stories, helping brands uncover key themes instantly.

Adobe's new AI Agent Orchestrator helps businesses manage AI agents for marketing, creative tasks, and personalized customer experiences with automation and insights.

Stravito's AI Assistant gets Focus Mode for deep analysis, Snapshots for quick insights, and multilingual support, streamlining research workflows.

ServiceNow acquires Moveworks, combining AI strengths for enhanced employee experiences and enterprise search. Aims to accelerate AI adoption across CRM and more.

Qualtrics launches Experience Agents, specialized AI to autonomously deliver exceptional customer and employee experiences across all channels.

Jonathan Moran (SAS) on the ethics of AI in marketing. Learn why trust is essential and how to avoid the pitfalls of biased or irresponsible AI.

Metricool's Alexandra Caceres blends tech and marketing for data-driven growth. Learn about influencer ROI, AI's role in 2025, global strategies, and key lessons for marketers.

Deloitte and CleverTap enhance customer engagement with AI and data-driven insights, driving personalization and business growth.

Comviva unveils MobiLytix Rewards 5.0, an AI-powered SaaS loyalty platform for personalized customer engagement and real-time industry rewards.

40% of shoppers cite poor AI support as ecommerce's biggest flaw, with 39% abandoning purchases. Can better implementation improve customer satisfaction?