brand

Seventh Generation appoints Shalini Stansberry as CMO to drive growth and innovation for plant-based cleaning products, joining new CEO Kathleen O'Brien.

TARA Media partners with Triton Digital to expand programmatic audio ads, boosting omnichannel reach with advanced targeting and streamlined media buying.

Publicis acquires Captiv8 for $150M, expanding its influencer reach and tech edge to drive social commerce and creator-led campaigns globally.

OpenX unveils Results by OpenX™, an AI-powered curation suite using machine learning to improve ad outcomes, boost efficiency, and enable cookieless targeting.

As budgets tighten, marketers prioritize performance over brand safety, with fewer aligning with social causes or maintaining strict exclusion lists.

Canva launches Visual Suite 2.0 with AI tools: unified design, Magic Insights, and Code. Streamline marketing with integrated visuals and productivity.

Klaviyo's new B2C CRM helps brands like Dollar Shave Club and Daily Harvest unify data, AI, and marketing for seamless, personalized customer experiences.

The Harris Poll, powered by Stagwell, acquires BERA to revolutionize brand management with AI-driven predictive analytics. This strategic move enhances Harris Quest's platform, offering clients unparalleled insights and data-driven decision-making.

Patient Portal simplifies scheduling and reduces no-shows, eliminating the back-and-forth typically experienced when scheduling candidates and employees.  Mobile Health, an occupational health services provider, introduces...

CleverTap uses AI to personalize experiences across channels, helping businesses like Domino's and Sony boost engagement and revenue. Learn how they rose from a...