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WPP Launches AI Agent Hub to Scale Marketing Expertise

MartechView Editors -
WPP unveils Agent Hub on WPP Open, deploying AI agents trained on decades of proprietary data to support clients and 100,000 employees worldwide.
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Walmart Brings AI Shopping Directly Into Google Gemini

MartechView Editors -
Walmart and Google unveil a new AI-powered shopping experience inside Gemini, blending personalization, fast delivery, and real-time retail intelligence.
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Talkdesk Report Shows AI Saved Shoppers Hours

MartechView Editors -
A Talkdesk survey finds 89% of U.S. shoppers used AI during the holidays, saving hours—but trust and transparency now shape brand loyalty.
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StackAdapt Report: AI and Simplicity Separate Winners

MartechView Editors -
StackAdapt’s 2026 report finds marketers who unify channels, consolidate tech, and apply AI pragmatically are pulling ahead in programmatic advertising.
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NRF 2026: Google Cloud Unveils Gemini AI to Fuse Shopping, Service

MartechView Editors -
At NRF 2026, Google Cloud launches Gemini Enterprise for CX, uniting shopping and customer service with agentic AI for retailers and restaurants.
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CES 2026: The Year “Physical AI” Claimed the Real World

Khushbu Raval -
From LG’s CLOiD to agentic commerce, CES 2026 marked the end of AI as a chatbot and its birth as a physical neighbor—a Martechview analysis by our editors.
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Talkdesk Unveils AI Commerce Orchestration at NRF

MartechView Editors -
Talkdesk introduced CXA-powered Commerce Orchestration and a new Consumer Goods Experience Cloud, aiming to turn customer conversations into revenue.
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Disney Unveils AI-Driven Ad Tools at CES Showcase

MartechView Editors -
Disney announced new AI-powered ad tools, metrics, and vertical video formats at CES, aiming to simplify planning, boost measurement, and improve advertiser outcomes.
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Cliq Raises Seven-Figure Funding to Take Offline Social Global

MartechView Editors -
UK-based social app Cliq has secured a seven-figure investment to expand globally, betting on real-world connections over endless scrolling.
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Brand Metrics Brings Interactive CTV Measurement to CES

MartechView Editors -
Brand Metrics unveiled SDK-free interactive CTV measurement at CES, signaling a shift toward scalable, real-world brand measurement on connected TV.
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