AI and Machine Learning in Marketing

Explore MartechView’s expert lineup sharing insights on AI, data, CX, and the future of marketing innovation.

Omnisend launches AI tools for e-commerce, simplifying email/SMS creation, personalization and targeting. Automate tasks, boost engagement, and save time effortlessly.

Talkdesk launches new AI-powered Experience Clouds for travel and hospitality, offering digital-first, agentless support for seamless customer journeys.

Careington integrates Cognigy AI into its call center, streamlining customer service with intelligent IVR and routing for enhanced efficiency and support.

Jennifer Aniston rejoins Smartwater in a new campaign. Discover how Coca-Cola is transforming its marketing with data, culture, and thoughtful AI integration.

TikTok enhances its Symphony platform with advanced generative AI tools, empowering brands with faster content creation, realistic digital avatars, and expanded partnerships for dynamic ad campaigns.

New HubSpot research shows digitally advanced Singapore businesses outperform peers. Integration, advanced AI, and leadership alignment drive growth despite economic uncertainties.

The New GrowthLoop study reveals that marketers' AI adoption lags, with only 10% achieving the needed speed despite the pressure for growth.

Meta's Threads is testing a new spoiler text feature, allowing users to hide content until clicked. Great for pop culture and sensitive topics.

Stravito introduces "Newsletters," an AI-powered feature to turn research into engaging, email-ready stories, boosting internal insight delivery.