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Tuesday, September 15, 2026

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AI and Machine Learning in Marketing

Siteimprove Launches Unified AI SEO Suite

Siteimprove’s new AI SEO Suite unifies content, SEO, and keyword strategy to boost ROI, align teams, and drive smarter digital marketing decisions.

Aarki Launches Encore, AI-Powered Mobile Growth Platform

Aarki unveils Encore, a privacy-first, full-funnel ML platform for smarter user acquisition, retargeting, and SKAN 4-ready optimization on iOS and Android.

GenAI Hinders Marketers’ Sustainability Goals

42% of top marketers say GenAI use blocks sustainability, while 95% prioritize eco credentials in partners, finds 51toCarbonZero’s new benchmark report.

CTV Ad Growth Surges, But Fraud and Waste Persist

DoubleVerify reports 66% CTV ad growth in 2024, but transparency gaps, bot fraud, and “TV Off” issues cost advertisers millions in wasted spend.

Liftoff Gains General Atlantic as New Investor

General Atlantic acquires a minority stake in Liftoff, while Blackstone remains the majority owner, supporting Liftoff’s AI-driven growth in the mobile app economy.

LandingAI, Snowflake Partner on Auto Visual AI

LandingAI and Snowflake team up to bring Visual AI to auto manufacturing, enhancing defect detection, claims, and quality control via the AI Data Cloud.

’25 MarTech: Consolidation and AI Takeover

Scott Brinker and Frans Riemersma's 2025 MarTech report deep dive + expert views on AI, data, and the evolving landscape from Hightouch, GrowthLoop, SAS, Progress, MetaRouter, & MoEngage.

Visa Bets Big on AI Commerce, Unveils New Partnerships and Innovations

At Global Product Drop, Visa unveiled AI-powered commerce initiatives and stablecoin partnerships with Bridge, Baanx, Rain, and Flex Credential expansion.

“Your Brand Is What Barbara Says It Is”: Liz Carter on the Feedback-Fueled Future of Marketing

Reputation CMO Liz Carter explains why brand perception now lives in reviews and social media, how AI transforms voice-of-the-customer strategies, and what it takes to turn feedback into ROI-driving action.

IntelePeer Unveils Next-Gen Voice AI for Real-Time CX

IntelePeer launches next-gen voice AI with record-low latency, real-time speech processing, and enhanced customer experience for smarter, faster conversations.

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