AI and Machine Learning in Marketing

Explore Gmail's new AI search features & how they work, including Gemini AI and data practices. Uncover potential privacy risks & user recommendations.

IAB report reveals slow but satisfying AI adoption in media. Experts urge strategic planning to avoid falling behind competitors.

SnapLogic's Partner Connect Program provides advanced training and support to tech and consulting partners to drive AI integration, automation, and business transformation.

Amazon is testing AI-powered shopping and health assistants to enhance product discovery and medical guidance, expanding AI integration in e-commerce and healthcare.

Hark launches Hark Insights, an AI-driven platform that turns raw customer feedback into clear, actionable stories, helping brands uncover key themes instantly.

Adobe's new AI Agent Orchestrator helps businesses manage AI agents for marketing, creative tasks, and personalized customer experiences with automation and insights.

Stravito's AI Assistant gets Focus Mode for deep analysis, Snapshots for quick insights, and multilingual support, streamlining research workflows.

ServiceNow acquires Moveworks, combining AI strengths for enhanced employee experiences and enterprise search. Aims to accelerate AI adoption across CRM and more.

Qualtrics launches Experience Agents, specialized AI to autonomously deliver exceptional customer and employee experiences across all channels.

Jonathan Moran (SAS) on the ethics of AI in marketing. Learn why trust is essential and how to avoid the pitfalls of biased or irresponsible AI.