AI and Machine Learning in Marketing

Viasat's survey shows passengers value affordable, high-quality Wi-Fi, seamless connectivity, personalized entertainment, and tech-driven in-flight innovation.

LexisNexis acquires IDVerse to enhance AI-driven fraud detection, strengthen document authentication, and combat deepfakes against evolving threats.

Canto's PIM solution streamlines workflows, centralizes product data, and enables consistent omnichannel experiences with AI, permissions, and analytics.

AI-powered personalization transforms retail by enabling targeted campaigns, enhancing customer experiences, and boosting sales through generative AI.

LiveX AI's AI Agents are now on Google Cloud Marketplace, empowering businesses to deliver exceptional customer experiences. These AI-powered solutions boost conversions, reduce churn, and enhance customer support, all while saving costs and increasing efficiency.

Discover how Criteo's AI tools, from personalized recommendations to AI-driven content, transform the holiday shopping experience and ecommerce future.

A new Vonage survey reveals that AI is improving customer support efficiency and personalization, but live agent support is still essential for building trust and loyalty.

Hera Group, Bain & Company partnered to implement a three-phase AI initiative, leveraging genAI to enhance operational efficiency and customer experience.

Infosys CMO Radar 2024: AI-savvy CMOs boost marketing, decision-making, and influence. Key tactics reveal how to maximize AI’s value in marketing.

Netcore Cloud and Google Cloud revolutionize CX with AI-powered discovery, search, and marketing, driving engagement and growth with generative AI.