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Customer Experience (CX)

Talkdesk Expands AI Partnership with Databricks

Talkdesk partners with Databricks to power its CXA platform, unifying customer data and enabling secure, compliant AI-driven customer experiences at scale.

Auxia Unveils AI-Native UX for Smarter Marketing

Auxia launches a unified, AI-native interface combining decisioning, insights, and content generation to simplify workflows and empower marketers with agentic AI.

Sprinklr Appoints Karthik Suri as Chief Product Officer

Sprinklr names Karthik Suri as Chief Product and Corporate Strategy Officer to lead product vision and growth amid its unified customer experience transformation.

AI Confidence High, But Data Doubt Runs Deeper

A Teradata–NewtonX survey reveals C-suite optimism in AI’s CX potential—but data, governance, and “prove it first” mindsets slow real progress.

New Study Redefines Consumer Behavior in 2025

Net Conversion’s new report uncovers five major shifts reshaping marketing—from value-driven loyalty to AI-assisted research and streaming ad influence.

Customers Trust You, Not Your AI. Here’s Why.

Qualtrics 2026 report finds AI, personalization, and privacy gaps erode trust, showing CX improvements alone aren’t enough to retain customers.

Sprinklr Reveals Gap Between CX Confidence and Reality

Sprinklr research shows brands overestimate CX trust—consumers report inconsistent experiences, highlighting opportunities for AI-driven improvements.

Edition 3: Sharp Minds Decoding Tech’s Next Wave

Explore MartechView’s expert lineup sharing insights on AI, data, CX, and the future of marketing innovation.

Talkdesk Deepens Microsoft Partnership for CX

Talkdesk integrates with Microsoft Teams and is now available in the Azure Marketplace, enhancing collaboration, AI automation, and customer experience efficiency.

MartechView Joins Conversational AI & Customer Experience Summit as a Media Partner

The 4th Annual Conversational AI & Customer Experience Summit Europe will take place in Munich, Germany, on November 5-6, 2025. Discover the latest in AI-driven engagement, chatbots, and generative AI innovations.

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